The good news, according to the AAM's 2012 digital publishing survey, is that magazines are taking the lead in using technology to produce feature-rich content. The less good news is that 73% of apps are an exact replica of print editions.
"Our research shows a disparity between the content that media companies serve to consumers and the content they believe readers want to consume," says Eric
Majority of magazine apps are exact replicas, AAM study finds
01May2013
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