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Home Unlabelled The Beaver redesign pays off

The Beaver redesign pays off

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Let it be a lesson to all of us: good covers count. A thorough-going and very handsome redesign of The Beaver magazine (published by Canada's National History Society) is reaping the fruits of that investment, at least measured by newsstand results. According to a newsletter included with its most recent issue, an earlier issue featuring the cover story about Canada's fabled silk train was the

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