Azure lures 2-year subs with a handmade Italian collectible

Azure, the Toronto-based bimonthly design, architecture and interiors magazine, has taken subscription premium offers to a whole other level. People who sign up for a 2-year subscription get one of 2,000 rubber silicone fish especially designed for the magazine by Italian designer Gaetano Pesce (whose name means 'fish'). It's made of plastic resin and polyester fibre and each one is individually